How ChatGPT is changing Tech Industry

By: Rohit Yadav

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Updated on: 03-Mar-2023

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However, its speed of impact may have been underestimated. ChatGPT is already causing a stir in the industry, prompting tech companies to adopt similar technology to remain competitive. As a result of the AI race, even popular apps like WhatsApp, Instagram, and Spotify are changing to keep up with the trend. Here are some examples of how they're doing it.

Whatsapp and other Meta services

Mark Zuckerberg, the CEO of Meta, recently announced on Facebook that the company is establishing a new high-level product group dedicated to generative AI. Initially, the team will concentrate on designing innovative and expressive tools, but ultimately, they plan to develop AI personas that can assist people in various ways.

Meta intends to integrate these personas into nearly all of its social apps, including WhatsApp, Messenger, and Instagram. As a result, users can expect to encounter chatbots akin to ChatGPT on WhatsApp and Messenger, while Instagram will utilise AI in creative filters and ad formats, as soon as Meta's plans come to fruition.

Spotify

Spotify recently introduced DJ, an AI-powered service on its mobile app that allows users to create personalised playlists. Additionally, the feature offers commentary in a "stunningly realistic voice." The music streaming platform has described DJ as a "personalised AI guide" that uses its users' musical tastes to make music selections.

DJ is currently in beta testing and is available only to premium users in the United States and Canada. OpenAI developed the feature, which offers an exciting way for users to curate their music playlists.

The AI-based service offers a new dimension to the music listening experience, allowing users to create custom playlists that cater to their unique preferences. Spotify's DJ has made it easier for music lovers to access a personalised music curation system.

By incorporating advanced AI technology, Spotify has enhanced its platform's ability to make tailored recommendations for users. DJ offers a glimpse into how AI can be used to create a more personalised music experience, making it a significant step forward for the music streaming industry.

Snapchat

Snapchat has outpaced Meta in the AI chatbot race, with the launch of a new chatbot called "My AI" on its app. Although it functions similarly to ChatGPT, it does not generate essays, but rather serves as a fun chatbot to kill time.

According to Snapchat's blog post, My AI can "suggest birthday gift ideas for your BFF, plan a hiking trip for a long weekend, recommend a recipe for dinner, or even write a haiku about cheese for your cheddar-obsessed friend." Users can customise the wallpaper for their chat and name it anything they like.

The feature is being rolled out this week, but only Snapchat+ subscribers will have access to it as an experimental feature. Snapchat claims that My AI is based on OpenAI's GPT technology's latest version.

Snapchat's move into the AI chatbot arena is an indication of how tech companies are exploring new ways to use AI to improve user experiences. The launch of My AI will be a significant step forward in enhancing Snapchat's chat function and providing users with a more interactive and entertaining experience.

Microsoft Edge

Google is the leading search engine globally, with an estimated market share of about 85%. However, Microsoft is attempting to change that by integrating AI chatbots into Bing to provide responses to user queries. Rather than simply providing links, Bing with AI chatbot integration offers summarised results in an explanatory tone.

As part of a sidebar, the new AI-powered Bing will be integrated into the Microsoft Edge browser for quick access on desktops. The sidebar summarises webpages and serves as a writing assistant, enhancing productivity for users. The same feature is available as a preview for mobile users from the homepage of the Edge app.

This move into AI integration and chatbot development is part of Microsoft's broader strategy to improve the functionality and user-friendliness of its products. The incorporation of AI technology into Bing is a significant development and marks a step forward in the search engine's capabilities.

Gboard

In addition to ChatGPT, Dall-E is another OpenAI product that gained immense popularity last year. It is a deep learning model that creates photorealistic images from simple text prompts. Google was also developing a similar product called Imagen. It now plans to incorporate Imagen into Gboard, the most popular keyboard app on Android.

According to 9to5Google, a beta version of Gboard contains references to an "Imagen Keyboard." Although details are limited, it appears that the keyboard will soon provide an option to send AI-generated images in addition to the existing GIFs, stickers, and emojis. This development could spice up your chats significantly.

The incorporation of AI-generated images into Gboard is part of Google's broader strategy to incorporate AI into its products to enhance user experience. It also signals a shift towards more immersive communication that goes beyond traditional text-based messaging. This technology has the potential to transform the way we communicate on our mobile devices.