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In the last three decades, Haier has undergone a dramatic transformation. Its current growth rate is such that it is adding more than 100 new consumers per minute! This is one of the few Chinese brands with international recognition and a strong brand value. Haier is responsible for more than 80% of Chinese consumer durables exports, according to statistics.
Haier launched operations in India in 2004 as part of its "internationalizing strategy," and Haier expand his kingdom in many different cities after this. It gives employment to around 500 employees from various backgrounds in more than 30 different Indian cities.
In 2019, Haier launched a new line of creative and stylish refrigerators in India. With a new refrigerator catalog, Haier has labored to build technologies that are not only modern but also carefully satisfy the needs of the Indian consumer. Apart from LG, Haier is the only brand that offers a whole line of refrigerators, from the little 50L single door to the large 700L multi-door.
Haier launched their refrigerator models in the given below segment: • Refrigerator with a single door • Refrigerator with two doors • Refrigerator with a bottom mount • Refrigerator with French doors • Refrigerators that are side by side
Some of the Technology Highlights of Haier Refrigerators
8-in-1 feature Refrigerator
Convertible technology, in which the freezer and refrigerator roles are reversed, interchanged, or simply turned on and off independently of one another, is one of the most sought-after features in refrigerators these days. Though brands such as Samsung, LG, and Whirlpool offer this feature, according to our research, only Samsung and Haier offer true convertible refrigerators. Samsung was the first to develop convertible refrigeration technology, and Haier has worked on it. New Haier BMR models, such as the HEB-25TRF, feature an 8-in-1 convertible refrigerator.
Here is a list of the 8 mode that is available in Haier refrigerators: • Normal operation mode • Vegetarian mode • Mode of being alone at home • Freezer setting • Vacation mode is active. • Mode of surprise party • Summer is here! • Quickly relax mode
Faster Cooling with Turbo Icing Technology
When you have guests over for a party, it always happens that we forget about ice and when the party starts, we realize that we don't have any ice! With contemporary Haier refrigerators featuring Turbo Icing technology, this panicked situation can be easily handled. The Turbo Icing reduces the freezer temperature in just 49 minutes. This is made possible by improved design, which reduces the compressor cycle exactly to enable lightning-fast cooling. Operation without the use of a stabilizer
Another advantage of the latest Haier refrigerators is that they may function without the use of a separate stabilizer. These freezers can run continuously without fear of damage from voltage fluctuations. Furthermore, if the voltage fluctuation exceeds the established permitted limits, the power supply is automatically turned off, ensuring that the refrigerator is not harmed. In the voltage range of 135V to 290V, Haier refrigerators are built to operate as voltage stabilizers.
Dealing with Power cuts
In India, power outages and load shedding are prevalent, especially in remote towns and villages. Refrigerators are particularly vulnerable to unpredictable blackouts because they operate 24 hours a day, seven days a week. Power outages pose a severe threat of food spoiling. With clever design and larger cooling pads, Haier’s new refrigerators are well-equipped to resolve this issue.
The new Haier single-door refrigerator series has been updated based on extensive research and analysis of refrigeration technology. As a result of this research, new Haier refrigerators keeps food frozen for several hours without the use of electricity. This means that during blackouts, even ice cream kept in the refrigerator will not melt for a few hours. Another advantage of this cooling pad is that it is larger than typical cooling pads. A larger size translates into a longer cooling retention duration.
The interior edges of the new direct cool Haier refrigerators have a diamond edge design to complement the impact of cooling gel. The key advantage of this design is that it slows down the ice melting process. This comes in handy during power outages, since it helps to extend the cooling retention duration.
Toughened Glass Shelves and a 90 Degree Contour Door
A slider chiller tray for filling dairy goods with a cover keeps the food intact and fresh for longer in Haier's contemporary multi-door models. The temperature in the chiller tray is frequently colder than in the refrigerator section. When a heavy block of food is kept inside the refrigerator, one of the most common problems that refrigerator customers confront is shelf cracking Large companies, such as Haier, have noticed the problem and responded with reinforced glass shelves in their new models. Toughened glass shelves can support more weight without shattering. Toughened glass shelves can withstand additional weight without breaking.
This toughened glass shelf has a solid edge that prevents liquid from seeping through in the event of a spill. As a result, it can easily withstand the load and fluids.
Vegetable crispers in high-end Haier models are roughly 50% larger than standard ones. Another useful feature is that, because of its 90 Degree Contour door design, the crisper can be readily removed even if there is limited space for opening the door. This would be useful for the people who intend to install their refrigerator in a location where the full door opening is difficult.
Customizable My Zone Drawer Premium side-by-side models include a full-depth huge drawer named My Zone at the bottom. The nicest aspect of the My Zone drawer is that it can be configured to three different chilling modes depending on your needs. All that is required is to hit the mode button on the front door's LED control panel. The following are the modes:
Ice and water are automatically dispensed from a luxury home bar
Filling a glass with cooled water or fresh ice is as simple as pressing a lever. This convenience is provided by premium Haier models' Luxury Home Bar feature, which allows you to do so without having to open the entire refrigerator. They include an inline automatic dispenser that delivers water, cubed or crushed ice at the touch of a button. Users can also specify the amount of water they require, and the fridge will automatically fill the container with that amount.
Food Protection with a Removable Anti-Fungal Gasket
A refrigerator basket is a flexible elastic strip affixed to the refrigerator's exterior border.
Modern Haier refrigerators have an airtight frame that keeps the cool air within the device separate from the warm outside air. This gasket is also constructed of antibacterial material, which keeps the stored food clean and free of microorganisms. It's also removable, so users may quickly clean it if necessary. As a result, the airtight gasket maintains freshness by preventing the entry and accumulation of bacteria-laden spores and dust particles, which can spoil food stored in the refrigerator.
Sophisticated Glass Doors
Haier just released an unconventional glass door refrigerator with a gleaming glass surface. With its appealing glossy texture, the glass surface can also be used as a decorative component. Haier refrigerators with premium glass doors are dust-free, scratch-resistant, and rust-proof.
Use a Child Lock and Door Alarm.
The Child Lock function included in new Haier models prohibits the toddler from opening the door and making adjustments to the refrigerator's settings. Additionally, select models include a Door Alarm, which informs the user if the refrigerator door is left open for an extended period. As a result, Child Lock and Door Alarm would be a lifesaver for parents of inquisitive toddlers.
Premium multi-door refrigerators come with a fuzzy logic controller. The sensor's job is to constantly monitor changes in the compartment's temperature. The controller changes the temperature based on the sensor's inputs to ensure that the stored food and drinks are kept as fresh as possible. Another useful feature is the Holiday Function, which, when enabled, allows the freezer compartment to run normally while maintaining the temperature in the fridge compartment. This ensures that energy consumption is kept to a minimum. It is a beneficial feature for frequent travelers who are concerned about their refrigerator consuming too much electricity while on vacation.
Conclusion
Haier is to refrigerators what Xiaomi is to smartphones: a Chinese brand with a good set of features that precisely meets the needs of its customers. It, like Xiaomi, offers popular features and functions at a low price, giving larger manufacturers like Samsung and Whirlpool a run for their money.
Haier was ranked among the top 20 most trusted brands in India. Haier beat Whirlpool as the world's leading refrigerator producer in 2008.
Haier could be your go-to brand if you want efficient cooling with energy savings at a reasonable price point, thanks to Haier’s impressive features like Customizable drawers, Fuzzy Logic Controller, and Full DC inverters Compressor.
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The highly anticipated Galaxy S25 series, which comprises the Galaxy S25, Galaxy S25+, and Galaxy S25 Ultra, was just introduced by Samsung. At the Galaxy Unpacked 2025 event, when Samsung displayed the cutting-edge features and technical details of these new smartphones, the series was revealed.
The Galaxy S25 series will launch on sale in the US on February 7 and is now available for pre-order. Samsung's website will provide special colors of the smartphones, which will come in a variety of color combinations, including Icy Blue, Mint, Navy, and Silver Shadow.
Galaxy S25
The base model comes with a 6.2 inch Dynamic Amoled 2X screen and it features the Snapdragon 8 Elite processor and 12GB of Ram. This phone has a triple camera setup and with 50MP is the main sensor. It is priced at ₹80,999 for 256GB and ₹92,999 for 512GB.
Galaxy S25+
This model has the same display but slightly larger compared to the base variant, 6.7 inch. Processor and camera setup are the same as the base model but have some enhanced features in it. If we talk about price you will have to pay ₹1,11,999 for 512GB.
Galaxy S25 Ultra
This is the flagship model of Galaxy S25 and it features 6.8-inch of same display and processor. Again you will get the same RAM option of 12GB but it has major improvements in camera. You get a quad rear camera setup with 200MP of the main shooter and it is powered with AI features. It is priced at ₹1,41,999 in India.
Display
Processor
Memory and Storage
Camera
Battery
Operating System
Android 15 with One UI 7
Connectivity
5G, 4G LTE, Wi-Fi 802.11 a/b/g/n/ac/ax/be, Bluetooth v5.4, NFC, USB Type-C
Dimensions and Weight
Dimensions: 146.9 x 70.5 x 7.2 mm Weight: 162 grams
Other Features
Design and Colors
Icy Blue, Navy, Silver Shadow, Mint, Blue Black, Coral Red, Pink Gold
Additional Features
Samsung DeX: Desktop experience support Samsung Wireless DeX: Wireless desktop experience support
Gear Support: Compatible with Galaxy Ring, Galaxy Buds3 Pro, Galaxy Buds2 Pro, Galaxy Buds Pro, Galaxy Buds Live, Galaxy Buds+, Galaxy Buds3, Galaxy Buds2, Galaxy Buds, Galaxy Buds FE, Galaxy Fit3, Galaxy Fit2, Galaxy Fit e, Galaxy Fit, Galaxy Watch FE, Galaxy Watch Ultra, Galaxy Watch7, Galaxy Watch6, Galaxy Watch5, Galaxy Watch4, Galaxy Watch3, Galaxy Watch, Galaxy Watch Active2, Galaxy Watch Active
Additionally, Samsung hinted to the Galaxy S25 Edge, a new member of the Galaxy S25 family. With a thin design, a 6.66-inch AMOLED screen, a Snapdragon 8 Elite processor, 12GB of RAM, and a 200MP main camera, this device is slated to make its debut in April 2025. In India, the Galaxy S25 Edge is anticipated to cost between 94,800 and 1,03,426 rupees.
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SE series is one of popular models from Apple and people who loves compact phones that fits in hand are eagerly waiting for this. According to rumors, iPhone SE4 expected to launch in the first quarter of 2025. But before let's see what kind of features and design we will get in iPhone SE4. The iPhone SE4 is expected to be priced under Rs 50,000 in India (around $429 in the US), though a slight increase to $499 is possible.
In terms of design, the iPhone SE4 can pickup same design as the iPhone 14 and it will have a full 6.1 inch of OLED display. There will be slight bezel, no physical home button and for security Apple can integrate Touch ID instead of FACE ID.
Majority of the chances are it will come up with Apple's A18 series bionic chipset that is available in iPhone 16 series. So you can expect a decent performance, expected RAM option of 8GB and storage can range between 128GB to 512GB.
Camera Improvements
The SE4 is expected to feature a 48MP rear camera which is great upgrade from 12MP camera existed in the SE3. Features like Cinematic Mode, Smart HDR, AI photography, and Portrait Mode are likely to be included.
Battery and Charging
It can have 3,279mAh battery with wireless charging support. is rumored. The device is also expected to transition to a USB-C port in compliance with EU regulations.
Other Features
The SE4 might introduce the Action Button, replacing the traditional mute switch. It could also be the first Apple device to debut with the company's in-house 5G modem.
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Itel is gearing up to expand its budget smartphone lineup with the launch of the Itel Zeno 10 in India this January 2025. Aimed at Gen-Z customers, the phone promises to deliver modern features at an affordable price, starting under ₹6,000. With an emphasis on style and functionality, the Zeno 10 is expected to be a game-changer in the entry-level smartphone market.
The Itel Zeno 10 may be introduced in the Indian market in January 2025, with sales exclusively through Amazon. The teaser poster on the Amazon microsite hints at the starting price, showcasing the tagline "₹5XXX," which confirms the handset will cost less than ₹6,000. While this price point makes it accessible to budget-conscious buyers, higher RAM and storage variants may come at slightly higher costs.
The Zeno 10 features a youthful and stylish design with a square rear camera module housing dual sensors and an LED flash. It comes in black with eye-catching red and white patterns. The phone has a centered waterdrop notch for the front camera, slim bezels, and a thicker chin, giving it a modern look. Volume and power buttons are conveniently placed on the right for easy access.
The Itel Zeno 10 will run on Android 14, offering a smooth and updated user experience. It includes unique features like a Dynamic Island-like collapsible bar for multitasking. Powered by a 5,000mAh battery, the phone ensures long-lasting usage, making it ideal for streaming, gaming, and everyday tasks.
Feature | Details |
---|---|
Operating System | Android 14 |
Battery | 5,000mAh |
Cameras | Dual rear cameras |
Display | Centered waterdrop notch |
Price | Under ₹6,000 |
With its dual rear cameras, modern design, robust battery, and the latest Android 14, the Itel Zeno 10 offers an excellent value proposition for budget smartphone buyers. The affordable pricing under ₹6,000 ensures accessibility to a wide range of customers, particularly Gen-Z users looking for a stylish and feature-rich handset.
As Itel continues to strengthen its presence in the Indian smartphone market, the Zeno 10’s launch could further establish the brand as a go-to choice for budget-conscious buyers. Stay tuned for the official launch details and a closer look at what this promising handset has to offer.
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Lava has launched the Lava Yuva 2 5G, their newest low-cost 5G smartphone, in India. This phone, which costs ₹9,499, is unique because it has a notification light built into the back camera module. This light is distinct in its category since it blinks in response to incoming calls and app notifications.
The phone can be bought at physical retail outlets and comes in Marble Black and Marble White color options. For extra convenience, Lava also provides free at-home service and a one-year warranty.
Feature | Details |
---|---|
Display | 6.67-inch HD+ LCD, 90Hz refresh rate, 700 nits peak brightness |
Processor | Unisoc T760 (6nm, Quad-Core Cortex A76 + Octa-Core Cortex A55) |
RAM and Storage | 4GB RAM (Expandable by 4GB Virtual RAM), 128GB UFS 2.2 Storage, expandable up to 512GB |
Operating System | Android 14 (Clean UI, no bloatware) |
Rear Camera | 50MP Primary Sensor (f/1.8) + 2MP AI Depth Sensor |
Front Camera | 8MP Selfie Camera |
Battery | 5,000mAh with 18W wired charging (USB Type-C) |
Unique Features | LED Notification Light around the camera module |
Audio | Stereo speakers, 3.5mm headphone jack, FM Radio |
Security | Side-mounted fingerprint scanner, Face Unlock |
Connectivity | 5G (SA/NSA), 4G VoLTE, Wi-Fi 802.11ac, Bluetooth 5.2, GPS + GLONASS |
Dimensions & Weight | 165 x 75.8 x 8.65 mm, 190g |
Color Options | Marble Black, Marble White |
Price | ₹9,499 (Introductory price) |
Availability | Offline retail stores across India |
Warranty | 1-year warranty |
The Lava Yuva 2 5G is priced at ₹9,499 and is currently available at retail stores across India. The company has not yet confirmed its online availability. The introductory price makes it an excellent choice for users looking for an affordable 5G phone with standout features.
With its budget-friendly price, unique notification light, and solid performance, the Lava Yuva 2 5G is a promising option for buyers seeking value-for-money smartphones.
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Google is enhancing the functionality of its own AI system, Gemini, by collaborating with Anthropic's Claude AI model. Google has engaged contractors to assess the responses produced by Gemini and Claude. These contractors evaluate both models' responses to the same prompts and offer comments based on important criteria like:
This feedback helps Google identify areas where Gemini needs improvement, ensuring it becomes more accurate and user-friendly.
Contractors follow a structured approach to assess the AI models:
This process enables Google to refine Gemini’s output quality and identify where it may fall short compared to Claude.
Aspect | Claude | Gemini |
---|---|---|
Safety Measures | Refuses to respond to unsafe prompts. | Flags unsafe prompts with details. |
Strictness | Highly rigid and ethical. | More flexible but detailed. |
Feedback | Avoids certain topics entirely. | Explicitly highlights violations. |
During the evaluations, the contractors observed some odd trends. Gemini's answers occasionally contained analogies such as "I am Claude, created by Anthropic," which raised questions regarding the connection between the two systems. Given that Google finances Anthropic, this initiated discussion about the possible proximity of Gemini and Claude.
To make these comparisons easier, Google provides an internal platform that lets contractors compare various AI models side by side. However, utilizing Claude to develop or train other AI systems is forbidden by Anthropic's terms of service. Given that Google is an investor in Anthropic, it is unclear if this restriction applies to Google.
In response, Shira McNamara, a spokesperson for Google DeepMind, clarified that comparing AI models is a standard practice in the industry. She firmly denied any claims that Google used Claude to train Gemini, calling these allegations inaccurate.
This partnership shows the intense competition the AI market is becoming. Big companies like Google are improving their AI models by utilizing both external collaborations and internal innovation. However, it also calls into question how businesses strike a balance between cooperation and rivalry while navigating moral boundaries.
As the AI sector develops, collaborations such as these show how businesses are continuously pushing the boundaries of technology while coming under scrutiny for their moral behavior. Google and Anthropic's partnership serves as a reminder of the prospects and difficulties in the competition to create the most cutting-edge AI systems.
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