Apple iPhone market grows in 2022, Android declines slightly

By: Rohit Yadav

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Updated on: 14-Dec-2022

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The Apple iPhone 14 Pro and the iPhone 14 Pro Max brought several major improvements including the first major camera resolution increase in over a decade, Dynamic Island, Always on Display and more.

The slightly revamped design and the camera improvements are not the only reasons for the iPhone market share rise. StockApps analyst, Edith Reads says,” Apple is gaining ground in the mobile market due to its focus on customer experience, innovative designs, and quality products. With the introduction of its new flagship iPhone 14 Pro Max, Apple has given itself a competitive edge and attracted more users to its platform. Android is losing market share in key markets like China due to its lack of innovation and fragmentation, which have caused customers to switch over to Apple.”

Apple is China's largest foreign smartphone brand, and the recent demise of Huawei (due to trade sanctions) has put the two on even terms. However, as StockApps points out, Android's openness allowed companies to customize the operating system to their needs and carve out their own niche in the market.