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Apple has reduced iPhone prices in India following a 15% customs duty cut on phones and chargers announced in the Union Budget 2024. The price cuts range from minor reductions on base models to significant discounts on Pro models. The iPhone 15 Pro and 15 Pro Max now cost Rs 1,29,800 and Rs 1,54,000, respectively, saving up to Rs 6,000. Meanwhile, the iPhone 13, 14, and 15 series have smaller price cuts. This is the first instance of Apple reducing prices on its Pro models, reflecting a strategic shift in response to the customs duty adjustment.
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