Samsung Launches Bespoke AI TMF Refrigerators in India with Smart Features

Samsung has introduced a new series of top-mount freezer (TMF) refrigerators in India. These models target small to mid-sized households seeking energy-efficient and connected appliances under the 300-litre segment. The new range features SmartThings integration, AI-driven energy management, and a flat-door Bespoke design.

Key Highlights

• Samsung launches Bespoke AI TMF refrigerators in India starting at Rs 26,090
• Available in 236L and 256L capacities with SmartThings app integration and Wi-Fi support
• Features include All Around Cooling, convertible storage, and up to 12 hours of backup cooling
• AI Energy Mode offers up to 10 percent energy savings and energy tracking via SmartThings Energy
• Samsung Care+ plan extends warranty coverage to four years for a limited period

Key Features and Pricing

The Bespoke AI TMF refrigerator lineup starts at Rs 26,090. Consumers can purchase these models through major offline retailers and online platforms, including Amazon, Flipkart, and Samsung’s official website. Samsung is offering a limited-period Samsung Care+ plan. Customers who choose a one-year extended plan receive an additional two-year warranty, bringing total coverage to four years. This offer is valid from April 8 to May 31, 2026.

The refrigerators are available in 236-litre and 256-litre capacities, which suit nuclear families. Some models include a convertible 2-in-1 storage feature, allowing users to convert the freezer section into a fridge. The flat-door Bespoke design provides a modern and clean appearance for kitchens.

Smart Connectivity and Cooling Technology

Samsung’s new TMF refrigerators offer All Around Cooling for even airflow, Power Cool and Power Freeze for fast cooling, and a Dedicated Fresh Room for dairy and perishables. The Cool Pack feature in the freezer claims to retain cooling for up to 12 hours during power outages, addressing the needs of areas with occasional electricity cuts.

Certain models come equipped with Wi-Fi, enabling control through the SmartThings app. These models also support SmartThings Home Care, which provides diagnostics and alerts. Users can adjust temperature and settings remotely. Samsung assures ongoing software support through Smart Forward updates, integrating these refrigerators into the broader smart home ecosystem.

AI Energy Mode helps optimize power consumption, with Samsung claiming up to 10% energy savings. Users can track energy usage daily, weekly, and monthly via SmartThings Energy. All models comply with the latest Bureau of Energy Efficiency (BEE) norms.

Market Position and Availability

The new Bespoke AI TMF refrigerators are designed for consumers who value connectivity, energy efficiency, and remote control in a compact appliance. The combination of smart features and backup cooling makes them suitable for modern Indian households.