Tim Cook, the CEO of Apple, talks about why a new iPhone is necessary every year.

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Updated on: 14-Oct-2023

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Every new iPhone release promotes intense expectation, and the device remains a worldwide phenomenon. On September 12 during Apple's Wanderlust event, the eagerly awaited iPhone 15 made its premiere. The phone was released just a few days later, on September 22, and excited crowds gathered outside the Delhi Apple stores that had just opened, demonstrating the persistent interest in Apple's most recent products.

It happens virtually every time when Apple introduces its newest iPhone, so the scene is well known. Tim Cook, the CEO of Apple, recently answered a query regarding the necessity of producing a new iPhone every time. To find out his answer to this frequent question, keep reading.

Why does Apple release a new iPhone each year, according to Tim Cook?

The annual spectacle of iPhone addicts awaiting each new release sparks interest in why Apple adheres to this schedule. In an interview with Brut, Apple CEO Tim Cook responded to this query by saying," I suppose having an iPhone every time for those people that want it's a great thing." Cook's response demonstrates the business' fidelity to meeting the requirements of people who eagerly await every new iPhone interpretation.

Tim Cook also talked over Apple's policy of allowing clients to trade in their old iPhones for new ones . Cook elaborated on what happens to the handsets that are traded in, saying," We also resell those phones if they're still functional." He said that Apple disassembles broken phones and uses the factors to make new iPhones as a sustainable system of recycling and technological advancement.