Apple Reports $8.4 Billion Mac Revenue in Q2 2026, Driven by AI Demand

​Apple reported $8.4 billion in Mac revenue for the second quarter of the 2026 financial year, surpassing Wall Street expectations. CEO Tim Cook credited the growth to increased demand for Macs capable of running local AI models, such as OpenClaw. This demand led to higher sales than analysts had predicted, especially in key markets like China and India.

Key Highlights

• Apple reported $8.4 billion in Mac revenue for Q2 2026, exceeding investor expectations.
• Mac sales grew 6 percent year-over-year, with strong demand in China, India, and Indonesia.
• AI capabilities and new product launches, including MacBook Neo, contributed to increased sales.
• RAM shortages have led to supply constraints for Mac mini and Mac Studio models.
• Apple removed the 512GB Mac Studio from its online store due to ongoing supply issues.

Mac Sales Surpass Expectations

Apple's Mac sales rose 6 percent year-over-year in the quarter ending March 28, 2026. Investors had anticipated Mac revenue in the low $8 billion range, but the actual figure reached $8.4 billion. The Mac mini became the top-selling desktop in China, a country where AI adoption is rapidly increasing, supported by government initiatives.

Apple CFO Kevan Parekh highlighted growth in both developed and emerging markets. The company saw double-digit Mac sales growth in emerging markets, including India and Indonesia. In India, iPhone sales also grew in double digits, contributing further to Apple's performance in the region.

AI and Product Launches Drive Growth

Tim Cook stated that customer recognition of Macs as strong platforms for AI and agentic tools is happening faster than expected. The recent launch of the MacBook Neo contributed to the revenue increase, though the new laptops were on sale for only about one and a half months before the quarter ended.

Despite the annual increase, Mac revenue remained flat compared to the previous quarter. Cook explained that Apple is working to balance supply and demand for the Mac mini and Mac Studio models. The company faces RAM shortages due to a global surge in memory demand, which has raised RAM prices and led to some higher-tier Mac mini and Mac Studio models going out of stock.

Supply Challenges and Market Response

Earlier in the year, Apple removed the 512GB Mac Studio from its online store due to supply constraints. Cook noted that the company underestimated demand and does not expect the supply issue to resolve soon. He clarified that the constraint is not due to a technical problem but rather unexpectedly high demand.

Apple continues to monitor market trends and adjust its supply chain to meet the evolving needs of customers seeking AI-capable devices. The company remains optimistic about future growth in both established and emerging markets.