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The Amazon Great Indian Festival 2026 will kick off on October 8 and will feature festive discounts on smartphones, laptops, smart TVs, tablets, wearables, audio products and home appliances. Prime members are expected to receive early access on October 7.
Early deals are already giving shoppers an indication of the categories and products likely to attract attention during the main sale. Amazon has advertised discounts of up to 80% across selected technology and consumer electronics products, although final prices can vary once bank offers and exchange benefits are applied.
Key features
Amazon Great Indian Festival 2026 to start from October 8; Prime early access likely on October 7
SBI cardholders can get up to 10% instant discount on eligible purchases.
Smartphones, laptops, smart TVs, tablets, wearables and audio products are among the key categories to watch.
The main Amazon Great Indian Festival 2026 sale is scheduled to start on October 8 for customers, while Prime members are expected to get early access from October 7. The sale is expected to run across multiple product categories, with early deals already appearing on the platform.
SBI card users are set to receive a 10% instant discount on eligible credit card, debit card and credit card EMI transactions. Additional discounts on select deals are also available for Prime members. Amazon Pay ICICI Bank Credit Card: Cashback benefits continue to apply on this card; terms apply.
Offer | Details |
Main sale | October 8, 2026 |
Expected Prime early access | October 7, 2026 |
SBI offer | Up to 10% instant discount |
Prime savings | Up to 10% extra on select deals |
Amazon Pay ICICI Bank Credit Card | Up to 5% cashback, subject to terms |
Smartphones are expected to be among the most competitive categories during the festive sale. Amazon has highlighted models including the Samsung Galaxy S25 Ultra, iPhone 16 and OnePlus Nord 6, while selected 5G smartphones are available from ₹13,999.
Early listings have also included the iQOO Z10 Lite 5G at ₹15,999, iQOO Neo 10 at ₹41,999 and Lava Bold N2 at ₹8,729, before applicable offers and benefits.
Laptop shoppers can expect offers across Apple, ASUS, HP and Dell. Early listings include the Apple MacBook Neo 13-inch with A18 Pro at ₹71,990 and the ASUS Vivobook 15 at ₹59,990.
The iPad Air M4 is also among the tablets expected to receive promotional pricing, making laptops and tablets categories worth monitoring as the main sale progresses.
Smart TVs lead consumer electronics deals
Smart TVs are another major focus, particularly across 55-inch models. Early deals include the Samsung 55-inch Mini LED 4K Vision AI TV at ₹53,900, TCL 55-inch QD-Mini LED Google TV at ₹62,990 and LG 55-inch NU87 webOS TV at ₹45,990.
These prices can change depending on bank discounts, exchange benefits and other promotional conditions.
Wearables and audio devices are also expected to see discounts. The OnePlus Watch 2R has been listed at ₹9,999, while the Marshall Acton III home speaker has appeared at ₹27,999.
Discounts on products such as Samsung Galaxy Buds 4 Pro are also expected during the sale. Amazon's own Echo speakers, Fire TV devices and Kindle e-readers typically feature prominently during major festive promotions.
Prices during the early-deal period can change when the main sale begins. Shoppers should therefore compare the final checkout price rather than relying only on the displayed discount percentage.
Bank offers, exchange bonuses and coupons may also be included in advertised prices, by checking eligibility and payment conditions before placing an order can help avoid unexpected pricing differences. Shoppers should also only use the official Amazon app or website and not links shared through unverified messages or social media posts.
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